Monthly Archives: August 2018

Ways To Improve Your Marketing Operations

Ways To Improve Your Marketing Operations

Personalized Print Fulfillment

Personalized print fulfillment is an important business function for many organizations and the fulfillment process varies from company to company. It generally refers to the distribution of promotional and product literature to customers and potential customers. A company may use personalized print fulfillment for promotional purposes, to fill orders or as a method of distribution to affiliate locations. To increase efficiency, personalized print fulfillment is commonly outsourced to a third party provider. There is a multitude of products you can have personalized that include:

  • Direct Mailers
  • Digital Color Flyers
  • Postcards
  • Brochures
  • Direct Mail Marketing Materials

Color Digital Printing and Direct Mail Marketing

Believe it or not, companies all over the country benefit from what some consider “junk mail’. From co (more…)

Aug 14 2018

Four Reasons You Need To Update Your Professional Headshot

In today’s world of Facebook, Instagram and Twitter, people sure do love taking pictures. According to data from Benedict Evans, people share 730 billion photos per year on Facebook and around 22 billion per year on Instagram. In fact, the number of photographs captured every two minutes today is the same as the number of photographs taken by all of mankind in the 1800s.

But aside from all the selfies, cat photos and food pictures posted online every day, pictures have a different purpose. In the corporate world, a picture, especially a headshot can tell a customer everything they need to know about a person or a business.

Data shows that it takes just one-tenth of a second for someone to form a first impression of a stranger from their face alone. What’s more, 80 to 90 percent of that first impression is based on two things: trustworthiness and competence. To be effective, a headshot photo needs to instantly relay these two qualities.

If you’re in need of new corporate (more…)

Aug 14 2018